How to Bundle Insurance the Right Way

by Lee Huffman

It seems like there’s an insurance policy for every type of financial risk. Your home, car, income, business, pet, and even your life can be insured. But having so many policies can get expensive and difficult to manage. That’s where insurance bunding comes in. By bundling one or more policies with the same insurer, you can save money, simplify management, combine deductibles, and more. While this sounds like a good idea, how do you bundle insurance in the right way to ensure you have appropriate coverage for your needs?

What is Insurance Bundling?

Bunding insurance is the process of buying one or more insurance policies from the same insurer. You can bundle insurance by replacing your current insurance policy or adding new coverage to expand your protection. When bundling insurance, you can consolidate your policies with one of your existing carriers or switch to a completely new provider, depending on which company offers the best coverage at an affordable price.

Why Insurance Companies Encourage Bundling

In my experience, insurance companies encourage customers to bundle policies because they want long-term customers. The more policies you have with them, the more likely you’ll stay a customer. While they may offer a discount for having multiple policies, the higher levels of retention offset their lost revenue. Aside from discounts, insurers may offer other benefits like accident forgiveness, combined deductibles, simplified claims service, and loyalty perks to keep you from leaving for other providers.

When I worked in the insurance and banking industries, we were encouraged to cross-sell multiple products to our clients. Since they already knew and trusted us, it was easier to sell them additional coverage they needed because we understood their concerns and the gaps in their financial plan.

The Benefits of Bundling Insurance

Insurers aren’t the only ones who benefit when you bundle your insurance policies. From my experience working with clients, bundling offers numerous benefits that make it worthwhile. Here are a few of the most common benefits.

Savings on premiums

The savings from bundling vary depending on your current premiums, types of insurance, number of policies, and other factors, like where you live. For example, I’ve seen clients save 10% to 25% when bundling home and auto insurance.

Simplified policy management

Keeping track of policies from multiple insurers can be challenging. When you have two or more policies with one company, life becomes a little easier. You’ll have a consolidated view of your policies through a single login or one company’s mobile app. Plus, there’s only one customer service number to call when you have questions.

Streamlined claims process

If you need to file a claim that involves different policies, you may be able to submit a single claim instead of repeating the same information multiple times. While there may be different adjusters for each type of coverage, they can share details to expedite your claim for approval.

Combined deductibles

Some insurers offer a combined deductible that is lower than the sum of the deductibles for each individual policy. This is another form of savings beyond receiving a lower premium. For example, if your home and auto insurance each have a $2,500 deductible, the combined deductible may be $4,000 when a claim involves both.

Reduced coverage gaps

Working with a single agent to address your insurance needs helps them reduce your coverage gaps. In my opinion, these gaps can expose you to unexpected liability when you think that you are fully covered.

Potential loyalty perks

Some insurers offer loyalty perks for customers with multiple policies or who are long-term policyholders. These perks may include vanishing deductibles, accident forgiveness, and priority customer service lines.

The Most Common Insurance Bundles – and What to Know About Each

These are the types of insurance that are most commonly bundled together. These examples will help you think about the policies you can combine when evaluating your opportunities to save money on your insurance.

  • Home and Auto Insurance. This insurance bundle is the most popular way to protect your assets and reduce premiums.
  • Renters and Auto Insurance. If you don’t own your home, you can still save money by bundling your auto policy with renters’ insurance that protects your valuables.
  • Auto and Motorcycle or RV Insurance. Similar to a multi-vehicle discount for owning two or more cars that are insured with the same carrier.
  • Life and Disability Insurance. Some states do not allow insurers to discount life insurance, so the savings are primarily on the disability policy. These policies are crucial to your income-protection strategy, especially when one spouse makes substantially more than the other.
  • Personal Umbrella, Home, and Auto Insurance. Adding an umbrella policy expands your liability coverage above home and auto insurance maximums. Bundling can save money and ensure appropriate coverage for larger claims or lawsuits.
  • Business General Liability and Workers’ Compensation. Business owners can also reduce premiums when bundling multiple policies.
  • Commercial Umbrella and Business Liability. A business umbrella provides an extra layer of coverage for claims that exceed business policy limits.

How to Bundle Insurance the Right Way

  1. Determine your coverage needs. Coverage needs evolve over time. For example, new parents may want to purchase life insurance after having a baby.
  2. Check what each carrier actually bundles. Some carriers may not offer every type of insurance that you’re in the market for.
  3. Start with current providers, then shop around. It’s easiest to get quotes from your current provider since they already have much of your information.
  4. Compare bundled quotes vs. standalone policies with similar features. Don’t just price out bundled insurance. It may be cheaper to shop policies individually.
  5. Evaluate coverage before price. A cheaper price may be due to lower claim limits or coverage exclusions. Make sure the coverage is apples-to-apples.
  6. Ask about long-term pricing or discounts. Some discounts disappear after the first year. Seek out insurers who reward long-term customers.
  7. Watch for coverage gaps when switching. Ensure that the effective date doesn’t leave you exposed.
  8. Revisit coverage needs and premiums annually. The insurer that offers the best deal today may not be the best one a year from now.
  9. Work with an independent agent whenever possible. Independent agents can provide quotes from multiple insurers and save you time from talking with agents from several different companies.

I recently shopped my home and auto insurance policies to see if I could reduce my premiums. While some quotes came in lower, the home insurance deductibles were much higher than my current coverage. I have a flat deductible of $2,500, while new quotes ranged from 1% to 2% of my property value. While I could have reduced my premium, I would have exposed myself to a much higher deductible if I filed a claim. Because of that, I kept my current homeowners’ insurance but switched my auto policy to a new company that offered a lower premium for the same coverage.

When Bundling Doesn’t Make Sense

The concept of bundling insurance sounds like it should be a winner every time. However, in my opinion, bundling policies isn’t the right choice in every scenario.

  • Bundled price is more expensive than separate policies. You may be better off shopping each policy individually and keeping them separate.
  • One company is much better at certain types of coverage. Some carriers specialize in certain types of insurance, like classic cars, custom homes, or people with specific illnesses.
  • Coverage quality or customer service suffers. Keep in mind that savings on your premium may mean that you’re getting less coverage or horrible customer service.
  • Bundling involves multiple insurers. Some insurers offering bundles outsource certain types of insurance to third-party companies. If your goal is simplified policy management and streamlined customer service, you may be disappointed.
  • A captive agent can’t sell cheaper coverage. If your agent works for an insurance agency, they typically cannot sell you insurance from another company, even if it’s less money or better coverage.

The Bottom Line

Bundling insurance policies is a smart way to save money on covering your biggest financial risks. When you consolidate one or more policies with a single insurer, you’ll also make it easier to manage your policies and avoid coverage gaps. You may also qualify for additional perks, combined deductibles, and a streamlined claims process. Bundling policies won’t necessarily result in lower premiums, so it’s important to compare quotes independently and as a bundle to find the lowest prices.

The information provided on this website is for general informational and educational purposes only and should not be considered legal, financial, or insurance advice. While we strive to keep content accurate and up to date, insurance laws, policies, and regulations can vary by state and may change over time.

Nothing on this site constitutes professional advice or a recommendation of any specific insurance product, provider, or strategy. You should consult with a licensed insurance agent, financial advisor, or legal professional regarding your individual situation before making any decisions.

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